Most of these visits had been in children age group 2 to 5 , and unsupervised ingestions accounted for 80 percent of ED visits in this age group. Among all young children 11 and younger, unsupervised ingestions of cough and cold products accounted for 66 % of ingestion-related ED visits, which was significantly higher than ED appointments for unsupervised ingestions of additional medications. Ninety-three % of the small children did not require hospital admission; however, one-fourth received treatment to avoid additional absorption of the medications. The analysis authors recommend that the data be used to boost product packaging and parent education to avoid adverse events from cough and cool medication among children..Significantly, the results of this trial show that even sham acupuncture – which is effectively a placebo – works more effectively than medications. The placebo impact is dismissed as sound, but these results suggest we should be taking a nearer look at how we can best harness it. The sham acupuncture procedure also appeared to produce a strikingly lower experience of adverse side effects, which were virtually absent in this group.